About the author
Soooooo….. The name is pronounced Kay-Ven and with a funky name like that, you already know that Cavan has the eccentricity to back it up.
According to Urban Dictionary, the definition of a Cavan is “A dashing, quick-witted evil genius. Articulate, devious, and charming, this is a guy to watch out for. Cavans are clever and mischievous and will go to extremes to get their own way the company’s way. Cavans are very competitive by nature, and do not accept failure.” Enough said.
P.S. He’s A COPYWRITER and a pretty nice guy!
Awards collection :
(Missing from the list are a Cannes Lion, Clio, and D&AD please contact if found)
creative
solutions
Solving the brief is elementary, solving the brief creatively
(and uniquely)
is what I do.
technologicaly
versed
Being well versed in the newest media tools allows me to use technology to conceptualize more creative options.
Strategic conceptualization
By understanding what makes people tick, it allows me to strategically create a successful campaign.
international background
Born in Malaysia, grew up worldwide, from Thailand to Spain to the USA and back. This allows me to view things from a fresh and new perspective.
all-round
adman
From copywriting to art direction to strategic formulations I always aim to find a
diamond in the rough.
Experience
2011-2012
KidzSports
Event Manager
I was in charge of handling, hosting and planning kids weekend parties. This would entail meeting the children's parents earlier on the weekdays to propose themes and ideas beforehand. Along with a team I would then be in charge of bringing that dream into reality.
2012-2016
Anson Hansley Norman Tennis Academy
Assistant Tennis Coach
I was in charged of developing tennis athletes in the beginner and intermediate level. I was also assigned as a hitting partner, mentor and captain to the elite squad.
2014
J Walter Thompson Advertising Kuala Lumpur
Account Servicing Intern
I managed accounts for the company and acted as a link between the creatives and clients. I also handled several data entry analysis, competitor analysis and design briefs.
2016
Saatchi & Saatchi Arachnid
Copywriter Intern
With S&SA I wrote original content and tag-lines for numerous commercials and advertisements for several Multinational Brands such as BMW, Volkswagen, Dutch Lady, etc.
2016-2017
Penn State Malaysian Student Association
Head of Sports & Recreation
My role was to be in charged of all activities in which Malaysians in Penn State University partake in. From writing and signing indemnity forms to location bookings to planning events. It was my operation to ensure everyone's safety and feel a little bit of home while enjoying themselves.
2019-2021
ensemble worldwide
Copywriter
As a full-time copywriter, I lead creative teams for accounts such as PUMA, PETRONAS, KFC, Dutch Lady, Facebook, Toppen, and many others. Responsibilities include conceptualizing, presenting, writing for all forms of advertising which includes social media, digital, integrated, and traditional print campaigns.
2017-2018
DigitasLBi North America
Copywriter Intern
In my time at DigitasLBi I worked for clients such as Comcast, XFINITY, the Conner McGregor Vs. Floyd Mayweather fight and the School of Rock Broadway show. As a copywriter I conceptualized advertisements, wrote content, banner, headlines, tag-lines and all things copy.
Near Future
YOU
Dedicated hard worker
Who knows what the future holds for us but hopefully you do take an interest in me with the promise that I will be a loyal, determined, exuberant and driven employee.
2021-Present
VMLY&R Commerce
Senior Copywriter
Jumping into a senior role I led and trained fresh creatives to find their style all while cementing my own. With clients such as Carsome, TM, and KitKat we produce enough creative firepower for us to win enough to propel myself into the 12th most awarded creative in Malaysia in the year 2023.